Google appears to be preparing to take eBay head on and I suspect that most eBay Power Sellers could not be happier.I know there are probably some politics involved, but imagine a day when you search Google for "men's jeans" and up pops a Google Base seller with "trusted GBuy merchant" next to their name.
I bet that Google would be very happy pulling in 25-30% of eBay's business by offering a free selling service while collecting fees for payment processing.
Chicago Tribune:
Google Inc., the most-used Internet search engine, will start an online payment system this month that will challenge EBay Inc.'s PayPal and let Google offer more targeted ads, an analyst wrote.
GBuy, which will begin on June 28, will handle purchases between shoppers and merchants, RBC Capital Markets analyst Jordan Rohan wrote today in a note to investors. Participating sellers will be listed as ``trusted GBuy merchant'' in Google search results, he said.
Chief Executive Officer Eric Schmidt has confirmed that Mountain View, California-based Google is working on a payment system to make it easier for users to buy products online. The move counters an initiative by EBay, the world's largest Internet auctioneer, which last month formed an alliance with Yahoo! Inc. for Internet advertising and online payments.
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